BUBBA TOUR MUSIC CAMPAIGN | KAYTRANADA - MUSIC PRODUCER & DJ
New Kaytranada? Say less.
BUBBA is Kaytranada’s new album, and we are creating a line of designed tour promotions to boost his listener engagement.
Develop a cohesive line of tour promotions for Kaytranada’s new album, BUBBA, looking to boost listener engagement while visually capturing the album’s unique blend of electronic and hip-hop vibes. The project includes designing an album cover, digital tour ticket, merchandise such as shirts and stickers, posters, and VIP passes. Each piece is crafted to resonate with Kaytranada’s diverse fanbase and elevate the overall experience.
Build a cohesive and recognizable design system across all promotional materials that feels fresh, modern, distinctive, and visually striking.
I contributed to the music campaign as the lead brand and graphic designer. This role guided my focus toward the following areas during the project:
Brand Identity
Digital Content (digital tour ticket)
Illustration
Print Collateral (album cover, merchandise, poster, and VIP pass)
Adobe Illustrator, InDesign, and Photoshop
Yellow Image Mockups
