Hi there, I’m Isaac!

Graphic Designer | New Orleans, LA | He/Him

In December 2023, I earned a bachelor's degree in graphic design from the University of Iowa. During that time, I discovered my passion for crafting brand identities that leave a lasting impact by using visually rich design assets to thoughtfully enhance the storytelling behind each brand’s personality. This passion inspired me to work in-house for a brand I have admired throughout my Iowan life, the University of Iowa. Over the course of my year-long internship, I designed more than 80 digital and print assets, gaining hands-on experience and deepening my connection with the brand. My desire to learn more about design did not stop there. I wanted to understand how design impacts users on a digital interaction level, so I enrolled in a UI/UX design certificate program through UC San Diego Extended Studies. I’m always eager to expand my skills and explore different design disciplines because I believe that growing as a designer means embracing new challenges and constantly learning.

Besides designing, I have many hobbies and interests: they include hiking, creating ceramic pottery, watching the latest popular TV series, staying current with collegiate sports, and spending time with family and friends. I mainly find fun activities that help fuel my creative nature.

Why I’m your go-to multidisciplinary graphic designer…

VIEW ISAAC'S RESUME

    • Digital & Print Design (Adobe Illustrator, Photoshop, & InDesign)

    • Brand Identity

    • Illustration & Sketching

    • Post-Process Photography (Adobe Lightroom)

    • Wireframing and Prototyping (Figma, Adobe XD, & Axure)

    • User Research (Usability Tests, User Interviews, & Surveys)

    • Front-End Development (HTML & CSS)

    • Responsive Design & Development

    • Search Engine Optimization

    • Team-Oriented Technologies (ActiveCollab, Miro, & Trello)

  • Digital & Print Design:

    • Created and refined 80+ digital and print assets for the University of Iowa, working with creative and marketing teams across seven departments using ActiveCollab.

    • Designed magazines, online promotions, packaging, and illustrations using Adobe Creative Cloud.

    • Collaborated with clients to revise design assets in response to evolving project needs, ensuring alignment with goals.

    • Prepared print-ready assets by ensuring correct file formats, resolution, color profiles, bleeds, and crop marks.

    Brand Identity:

    • Applied in-depth knowledge of the University of Iowa’s brand guidelines to create cohesive digital and print assets, ensuring visual consistency across Division of Student Life content.

    • Led a conceptual brand identity redesign for a restaurant, creating a new logo, color palette, typography, and imagery direction to modernize its visual presence while retaining existing customers and attracting new audiences.

    • Developed complete brand identity systems, including brand personality and voice, logos, color palettes, typography, imagery, and visual guidelines.

    UI/UX Design & Front-End Development:

    • Utilized Figma, Adobe XD, and Axure to design for automotive trading, ecommerce, health, meal delivery, social media, and travel research markets.

    • Created high-fidelity web and app prototypes by designing wireframes based on UX deliverables.

    • Improved an ecommerce website by conducting usability tests and surveys of six user participants, increasing customer retention from 83% to 100% through targeted design revisions.

    • Developed a responsive travel research website using HTML and CSS, applying a mobile-first design strategy to optimize usability across mobile, tablet, and desktop devices.

  • Graphic Design Intern

    (2023-2024)

    University of Iowa

  • Bachelor of Fine Arts in Graphic Design

    (2023)

    University of Iowa

    • Honors in the Major

    • President’s List (3 semesters)

    • Dean’s List (6 semesters)

  • Professional Certificate in UI/UX Design

    (2025)

    UC San Diego Division of Extended Studies